INTRODUCTION OF JAMMU & KASHMIR

Jammu & Kashmir - a distinct land has enriched both travelers and people by multifaceted culture, geography and history blend with the unsurpassed natural beauty in all the three regions Jammu , Kashmir and Ladakh .

Jammu region is abode of gods and goddesses for which it bears the name, 'city of temples'. The region has broadened the spheres of pilgrimage tourism for entire State.

The Valley of Kashmir has been a favorite destination of the travelers from early times. This destination has itself been a discovery of those who traversed her every corner in search of unexplored and virgin places. Each discovery has been spellbinding for every one, making it a; Paradise on earth'.

Ladakh , a living centre of Buddhism, possesses mystique landscape and rugged pinnacles lit up by the colorful traditions of the e people, it is a dream of adventurers and explorers.

Variegated natures blend of all the three regions suits the taste of every aspect of tourism - Pilgrimage, Adventure, Leisure, Business, Culture, Health, Explorations, Meetings Incentives Conventions and Exhibitions.